Séduire was founded by a makeup artist and a fashion stylist.

 

They value makeup as a form of an accessory to highlight your features, rather than a mask to hide behind. They believe makeup is an enhancement for every individuals’ natural beauty. Fashion is a way of self expression. They believe dressing how you feel is another form of portraying your inner self.

 

Although they specialize in different aspects of the art industry, their shared vision for every individual is to embrace who they are. They emphasize not to shy away from, or be afraid of, empowering YOU!